Japan Seeks New Trade and Business Relation with Morocco

Utagawacho,Shibuya-ku,Tokyo, Japan - 2021.2.14 : Shibuya Scramble Crossing.

Ministry of Industry and Trade – Morocco 123,787 followers
Signature today in Rabat of a Framework Agreement with the SUMITOMO group relating to the deployment of 9 new industrial projects in several regions of Morocco. This agreement for a total investment amount of 1.965 billion dirhams will enable the creation of 16,000 direct jobs by 2028. As part of this Framework Agreement, a first investment agreement relating to a factory in Bouknadel was signed with the subsidiary SEBN for an amount of 320 million dirhams and the creation of 4,500 new jobs.

Said Cherkaoui• You Kyoto – Japan /\ Oakland – California, USA
Your Excellency Mohcine Jazouli
MICEPP – Ministry of Investment, Convergence and Evaluation of Public Policies
Moroccan Investment and Export Development Agency – AMDIE
In Oakland, California, and the rest of the United States, I represent the Tate Yoko Research Institute – Tri, a boutique public and private sector consultancy, and it is well established as a well-known and prestigious consulting firm throughout the world. ‘Asia. Tate Yoko Research Institute was founded in 2006 and located in Kyoto, Japan.
We can put you in direct contact with institutions promoting foreign direct investment at the public and private level, as well as with commercial entities and business decision-makers in Japan.
The founders of the Tate Yoko Research Institute are former CEOs and executive directors of the largest Japanese companies and were also members of think tanks on international business management and the most innovative research and development centers in the public sector such as at the most eminent universities in Japan.
The Tate Yoko Research Institute website is written in English with a short presentation in French and a Japanese version which exist in this link:
To reach me directly, the email is:
saidcherkaoui@triconsultingkyoto.com
To contact our international support service:
support@triconsultingkyoto.com
Please answer us in order to launch a communication that can only be for the benefit of Morocco while strengthening the financial, economic, commercial and educational relationship with Japan.
We appreciate the attention you will give us and hope that we could contribute directly to the well being of Morocco and Japan.
With us wishes and wishes of success.
Said El Mansour Cherkaoui, Ph.D.
i#investment #maroc #japon #automobile #aéronautique, #agroalimentaire #energiesrenouvelables #education #recherche #export #development #entreprise #entreprises #communication #saidelmansourcherkaoui #consulting

MICEPP – Ministry of Investment, Convergence and Evaluation of Public Policies
Monsieur Mohcine Jazouli, Minister Delegate to the Head of Government in charge of Investment, Convergence and Evaluation of Public Policies, held a working session with Mr. Kenji Yamada, Minister Delegate to the Minister of Foreign Affairs of Japan .
During this session, the two parties praised the quality of the political and economic relations that bind the two countries and reaffirmed their common will to work to strengthen cooperation in all sectors.
Under the Leadership of His Majesty King Mohammed VI, May God Assist Him, Morocco is indeed an essential regional and international actor which links partnerships with many countries thanks to its political stability, its economic dynamism and its openness to the world.
After recalling the importance of strengthening a win-win economic partnership between the two countries, the Minister insisted on the need to materialize investment projects in various sectors such as the automobile, aeronautics, agri-food or renewable energies. He finally affirmed that the ministry as well as the Moroccan Agency for the Development of Investments and Exports – AMDIE are ready to receive and support more Japanese companies so that they take advantage of the many investment opportunities in Morocco.
Said Cherkaoui• You Kyoto – Japan /\ Oakland – California, USA
Votre Excellence Mohcine Jazouli
MICEPP – Ministry of Investment, Convergence and Evaluation of Public Policies
Moroccan Investment and Export Development Agency – AMDIE
À Oakland en Californie et pour le reste des États-Unis, je représente le Tate Yoko Research Institute – Tri, une boutique de consulting au niveau du secteur public que privé et elle est bien établie en tant société de conseil de renommée prestigieuse dans toute l’Asie. Tate Yoko Research Institute fut fondée en 2006 et située à Kyoto au Japon.
Nous pouvons vous mettre directement en contact avec des institutions favorisant les investissements directs a l’étranger au niveau public comme celui privé, ainsi qu’avec les entités commerciales et les décideurs d’entreprises au Japon.
Les fondateurs du Tate Yoko Research Institute sont d’anciens PDG et directeurs exécutifs des plus grandes entreprises japonaises et furent membres également des think tanks de réflexion sur la gestion des entreprises internationales et des centres de recherche et développement les plus innovateurs dans le secteur public comme au sein des plus éminentes universités du Japon.
Le site Web du Tate Yoko Research Institute est rédigé en anglais avec une courte présentation en français et une version japonaise qui existent dans ce lien:

Pour me joindre directement, l’email est:
saidcherkaoui@triconsultingkyoto.com
Pour contacter notre service d’assistance internationale:
support@triconsultingkyoto.com
Veuillez nous répondre afin de lancer une communication qui ne peut qu’être au profit du Maroc tout en renforçant la relation financière, économique, commerciale et éducative avec le Japon.
Nous apprécions l’attention que vous allez nous accorder et espérant que nous pourrions contribuer directement dans le bien être du Maroc et du Japon.
Avec nous voeux et souhaits de réussite.
Said El Mansour Cherkaoui, Ph.D.
#investment #maroc #japon #automobile #aéronautique, #agroalimentaire #energiesrenouvelables #education #recherche #export #development #entreprise #entreprises #communication #saidelmansourcherkaoui #consulting
MICEPP – Ministry of Investment, Convergence and Evaluation of Public Policies
Monsieur Mohcine Jazouli, Ministre Délégué auprès du Chef du Gouvernement chargé de l’Investissement, de la Convergence et de l’Évaluation des Politiques Publiques, a tenu une séance de travail avec Monsieur Kenji Yamada, Ministre Délégué auprès du ministre des Affaires étrangères du Japon.
Au cours de cette séance, les deux parties ont loué la qualité des relations politiques et économiques qui lient les deux pays et réaffirmé leur volonté commune d’œuvrer à renforcer la coopération dans tous les secteurs.
Sous le Leadership de Sa Majesté Le Roi Mohammed VI, Que Dieu L’Assiste, le Maroc est en effet un acteur régional et international incontournable qui lie des partenariats avec de nombreux pays grâce à sa stabilité politique, son dynamisme économique et son ouverture sur le monde.
Après avoir rappelé l’importance de renforcer un partenariat économique gagnant-gagnant entre les deux pays, M. le Ministre a insisté sur la nécessité de concrétiser des projets d’investissement dans divers secteurs tels que l’automobile, l’aéronautique, l’agroalimentaire ou les énergies renouvelables. Il a enfin affirmé que le ministère ainsi que l’Agence Marocaine de Développement des Investissements et des Exportations – AMDIE sont prêts à recevoir et accompagner davantage les entreprises japonaises pour qu’elles tirent profit des nombreuses opportunités d’investissement au Maroc.
Ministry of Foreign Affairs of Japan

Tate Yoko Research Institute – TRI is a consulting firm based in Kyoto, Japan, which was founded in 2006.
We are a consulting and advice company on the international affairs and public policies, first of all the decisions taken at the level of the regulation and the development of trade operations between European countries, the United States, those of Asia, from the Middle East and Africa.
In parallel to this, for emerging and already established companies we offer consulting services to promote their growth, the development of their local, regional and international operations.
Tate Yoko Research Institute – TRI est une Maison de Conseil établi à Kyoto au Japon qui fut fondée en 2006.
Nous sommes une compagnie de consulting et de conseils sur les affaires et les politiques internationales des Etats, en premier les décisions prises au niveau de la régulation et le développement des opérations commerciales entre les pays Européens, les Etats Unis, ceux de l’Asie, du Moyen Orient et d’Afrique.
En parallèle à cela, pour les entreprises naissantes et déjà établies nous proposons des services de conseils pour favoriser leur croissance, le développement de leurs opérations locales, régionales et internationales.
Scoop on Japan Economics
The Bank of Japan intervened in September to prop up the yen as it slumped to a 24-year low against the US dollar, a loss resulting from the erosion of the reserves and the impact of the imported inflation through the pricing of energy products.
Shrinking economy in Japan was a novelty like it was in Europe too. Signs were showing not only of slow activities resulting from the disruptive supply chain bottlenecks and the Covid impact but more importantly from the change taking place in the international division of manual, robotic and logistic labor.
Bank of Japan’s Kuroda Shocks Markets by Raising the Benchmark Rate to 0.5% From 0.25%
The Japanese yen is up 3.42% against the U.S. dollar on Tuesday as the Bank of Japan surprised the world by deciding to allow the benchmark interest rate to rise to 0.5% from 0.25%. The Japanese central bank was one of the only banks worldwide to hold off on raising benchmark interest rates, as policymakers
The Bank of Japan waited for the European Storm, holding firm until the Fed and Ms. Lagarde decided to quit the position of waiting for the Russian Godot.
The first increase by the Fed responded to the financial plugging of the British economy but was confronted by the OPEC reducing oil production, the Russian to accept only rubble as payment and the Chinese to make payment only with Yuan for all the external transactions.
The conglomeration of all these geo-financial moves pushed the dollar for the first time to reach higher than the Euro in the international market while it has also increase its vulnerability.
The shift from China to Southeast Asia and Vietnam, the disappearance of ISIS as buyer of weapons and seller of cheap, the Russia – Ukraine war and the arm race, the sanctions against African and Russia and China have also been the major factor in showing how western nations have not transformed the position of the Third world economies. Economies of the South remained anchored in their dependant position toward the external sources of capital with conditionality and the loss of their income given the loss of competitiveness and their inability to pay their external debt.
Within the emerging and developing markets, they are more than 60% of the indebted countries are on the verge of defaulting first with Zambia, Sri Lanka and Ghana, Venezuela at the front line of complete default.
The recession is on the Western economies, it spreads beyond the surge of greater inflation coming from the energy and affecting commodities and food staples, the financial houses and “dough” makers started laying off shaking flour dust. In fact the flaws of the liberal distorted policies applied by the Monetary institutions in the Western societies have a great responsibility in the inflation and the insolvency of many third countries.
Even Japan had experimented such treatment when it was considered as the “Yellow Peril” by many news makers and analysists. During the period when the United States imposed to Japan, a reform of its banking and real estate market along the opening to trade, the buying and importing of rice, the devaluation of the yen and the installation of japanese car manufacturer to be located in proximity and inside of to the United State. Therefore, Japan took the role of echo room for the US economy since Reaganomics and the Chicago Boys.
‘Now sustainable’
Morocco is tackling the climate crisis head-on by positioning itself to have one of the world’s most competitive low-carbon industries. Japanese organizations have shown significant cooperation and investment in the fields of wind and solar power. Morocco’s commitment to renewable energy spans more than a decade.
- 2009: National decision and first investments made toward developing renewable energy.
- 2016: Development of Noor Energy 1 solar power plant is launched.
- 2020: Renewable energy accounts for 37% of Morocco’s energy mix.
- 2021: Four gigawatts of installed capacity from renewable energy achieved.
- 2022: Taza wind farm, backed by Japanese investment, begins operations.
- 2025: Projects for green hydrogen to be commissioned.
- 2030: Target for electrical capacity from renewable sources to be set at 52%.
‘Now competitive’
Morocco has consistently ranked among the most attractive investment destinations in Africa and has played an important role as a regional trading hub for centuries. Today, it leads the way in terms of world-class infrastructure and digital connectivity across the African continent and offers a “best cost” value proposition.
- Access to 1 billion consumers through free trade agreements with almost 50 countries
- Distance from Europe: 15 km
- Average labor costs: US$327
- Tangier Med Port, the first transshipment platform in Africa, boasts 186 connections with 77 countries
- Airports: 18
- Industrial Zones: 100
- First “bullet train” in Africa
‘Now well-proven’
Morocco is the leading car manufacturer in Africa and has an automotive ecosystem of 250 companies. Its aerospace sector has 140 companies and an average yearly growth rate of 20%.
- Business-friendly environment
- Political stability
- Resilient economy
- Human capital
- Effective government incentives
- World-class “Special Economic Zones”
- End-to-end assistance and support from Morocco’s Investment & Export Development Agency (AMDIE)
‘Now agile’
Agility is part of Morocco’s DNA and key in a fast-changing world. Morocco is often described by foreign investors as agile, responsive and able to turn crisis into opportunity.
“We invite foreign investors and international buyers to explore the powerful investment and sourcing opportunities Morocco has to offer. We guarantee concrete solutions to the challenges facing the global value chain today and a strong commitment to the success of all investment projects in the country.”
— Youssef El Bari, General Manager of AMDIE

Learn more about Morocco: www.morocconow.com
A Japanese version of the ‘Morocco Now’ website is also available: www.morocconow.com/ja
Basic Data
Diplomatic Relations:
- Established in 1956 with the recognition of Morocco’s independence
- 1961 Japanese Embassy opened in Morocco
- 1965 Moroccan Embassy opened in Japan
Bilateral Treaties and Agreement:
- 1960 Trading Arrangement
- 1985 Fisheries Agreement
Number of Residents:
- Number of Japanese Nationals residing in Morocco: 350 (October 2018)
- Number of Moroccan Nationals residing in Japan: 637 (June 2019)
Economic Relations
Trade with Japan:
- Imports from Japan : U.S.$ 259 million (2018) (automobiles, machinery)
- Exports to Japan : U.S.$ 150 million (2018) (seafood, phosphate rock)
Other Economic Relations:
- The Moroccan Embassy in Japan hosts the Morocco business seminars approximately every year in Tokyo as well as other local cities, in cooperation with JICA, JETRO, UNIDO and JCCME (Japan Cooperation Center for the Middle East).
- In addition, the Moroccan representative delegation led by the Minister of Energy, Mine Water and Environment had attended the 2nd Japan-Arab Economic Forums in December 2010 and appealed for cooperation with Japan regarding the promotion of using solar energy as a generation system.
Japan’s Economic Cooperation:
- Loans: 311.609 billion yen (List of Exchange of Notes)
- Grants: 37.111 billion yen (List of Exchange of Notes)
- Technical Cooperation: 39.369 billion yen
- (note) Cumulative total as of March 2017
(a) Japan has provided support in the form of loan aid, grant aid and technical cooperation:
The focused fields are 1) enhancing competitive economy and sustainable economic growth especially through strengthening infrastructure, agriculture and aquaculture and human capacity development and 2) easing economic and social disparities between urban and local areas through improving education and public health.
(b) With over 40 years of experiences and knowledge transferred from Japan:
Morocco has been actively contributing to develop South-South Cooperation toward African nations in multiple fields such as fishery and road rehabilitation. In September 2003, to promote Japanese technical cooperation towards the southern African nations, Japan and Morocco signed a framework document regarding the “Japan-Morocco Triangular Technical Cooperation Program for The Promotion of South-South Cooperation in Africa.”
(c) Recent Major Projects:
Project for Flood Forecasting and Warning System in High Atlas Area (2010 grant), Rural Road Improvement Project (II) (2011, loan), Fez and Meknes Regions Water Supply Project (2011, loan) , Sewerage System Development Project (III) (2012, loan), Non-Project Aid on Next Generation Eco Friendly Vehicles (2012, grant), Basic Education Sector Support Project (2013, loan), Project for Construction of Shellfish Aquaculture Technology Research Center (2015, grant) , Green Morocco Plan Support Program (2016, loan), Project for Improvement of Equipment for Security Enhancement (2015, grant), Economic and Social Development Programme (2016 and 2017, grant), Oceanographic and Fishery Research Vessel Construction Project (2017, loan).
Cultural Exchange:
- (a) Receiving Moroccan students to study in Japan as Japanese governmental scholars every year
- (b) Senior volunteers from JICA teach Japanese language in several institutes including Mohammad V University.
- (c) Cultural grants were provided in the past, and cultural projects are being held in the Japanese Embassy.
Friendship League:
- Japan-Morocco Parliamentary Friendship League
- Morocco-Japan Parliamentary Friendship League
- Japan-Morocco Association
- Morocco-Japan Friendship Association
VIP Visits
Year | Name of Japanese Dignitaries |
---|---|
2009 | Mr. Koichi TAKEMASA, State Secretary for Foreign Affairs Ms. Akiko SANTO, Vice President of the House of Councillors |
2010 | Ms. Yasue FUNAYAMA, Parliamentary Secretary for Agriculture, Forestry and Fisheries |
2012 | Mr. Koichiro GEMBA, Minister for Foreign Affairs Mr. Kazuyuki HAMADA, Parliamentay Vice-Minister for Foreign Affairs Mr. Hiroyuki ISHIGE, Director of JETRO |
2013 | Mr. Kenji KOSAKA, President of the Morocco-Japan Parliamentary Friendship League Mr. Shunichi YAMAGUCHI, Vice-Minister for Finance |
2014 | Mr. Nobuo KISHI, State Minister for Foreign Affairs Mr. Akihiko TANAKA, President of JICA Mr. Hiroyuki ISHIGE, Chairman & CEO of JETRO |
2015 | Mr. Kentaro SONOURA, Parliamentary Vice-Minister for Foreign Affairs |
2016 | Mr. Yoshio HAYASHI, Minister of Economy, Trade and Industry Mr. Yoji Muto, State Minister for Foreign Affairs Mr. Motome TAKISAWA, Parliamentary Vice-Minister for Foreign Affairs Mr. Koichi YAMAMOTO, Minister of the Environrmrnt |
2017 | Mr. Chuichi DATE, Speaker of the House of Counsilors Mr. Shinichi KITAOKA, President of JICA Mr. Shunsuke TAKEI, Parliamentary Vice-Minister for Foreign Affairs Mr. Hirofumi NAKASONE, President of the Morocco-Japan Parliamentary Friendship Association Mr. Masahisa SATO, State Minister for Foreign Affairs |
2018 January | Mr. Takao MAKINO, State Minister of Land, Infrastructure, Transport and Tourism |
2018 June | Mr. Tadahiko ITO, State Minister of the Enviroment (the 1st Annual Meeting of the African Clean Cities Platform) |
2018 October | Mr. Susumu HAMAMURA, Parliamentary Vice-Minister for Agriculture, Forestry and Fisheries (Second OIE (World Organisation for Animal Health) global conference on antimicrobial resistance and prudent use of antimicrobial agents in animals) |
2018 December | Mr. Norikazu SUZUKI, Parliamentary Vice-Minister for Foreign Affairs (The Intergovernmental Conference to Adopt the Global Compact for Safe, Orderly and Regular Migration) |
2018 December | Mr. Taro KONO, Minister for Foreign Affairs |
2019 September | Japan-Morocco Parliamentary Friendship League -Mr. Hirofumi NAKASONE, President of the League, Member of the House of Counsellors -Mr. Yuichiro HATA, Secretary-General of the League, Member of the House of Counsellors -Mr. Yosuke TSURUHO, Member of the House of Counsellors -Ms. Masako MORI, Member of the House of Counsellors -Mr. Takeyuki WATANABE, Member of the House of Counsellors (official visit organized by the House of Counsellors of Morocco) Mr. Teruhiko MASHIKO, Member of the House of Counsellors Mr. Yoshinori SUEMATSU, Member of the House of Counsellors (Arab and Asian Parliamentarians’ Meeting and Study Visit on Population and Development for ICPD+25) |
2020 January | Mr. Keisuke SUZUKI, State Minister for Foreign Affairs(The 5th Japan-Morocco Joint Committee) |
2020 February | Mr. Parliamentary Vice-Minister for Foreign Affairs, Shinichi NAKATANI (The Public and Private Sector Joint Mission for Promoting Trade and Investment in Africa) |
Year | Name of Moroccan Dignitaries |
---|---|
2005 | Her Royal Highness Princess Lalla Salma, Crown Prince Moulay Hassan Her Royal Highness Princess Lalla Amina Mr. Fathallah OUALALOU, Minister of Finance and Economy His Majesty the King Mohamed VI (State visit: November) |
2006 | Mr. Mohamed LAENSER, Minister of Agriculture, Rural Development and Sea Fisheries Mr. Mohamed BENAISSA, Minister of Foreign Affairs and Cooperation Mr. Mohammed BOUSSAÏD, Minister for Public Sector Modernization |
2008 | Mr. Abbas EL FASSI, Prime Minister(TICAD IV) Mr. Ahmed Reda CHAMI, Minister of Industry, Trade and New Technologies Ms. Amina BENKHADRA, Minister of Energy, Mine, Water and Environment |
2010 | Mr. Aziz AKHENOUCH, Minister of Agriculture, Rural Development and Maritime Fisheries |
2012 | Mr. Saad Dine EL OTMANI, Minister of Foreign Affairs and Cooperation Mr. Nizar BARAKA, Minister of Economy and Finance |
2013 | Mr. Saad Dine EL OTMANI, Minister of Foreign Affairs and Cooperation Mr. Mohamed Najib BOULIF, Minister Delegate to the Head of Government in charge of General Affairs and Governance Mr. Abdelkader AMARA, Minister of Industry, Trade and New Technologies Ms. Mbarka BOUAIDA, Minister Delegate to the Minister of Foreign Affairs and Cooperation Mr. Mamoun BOUHADHOUD, Minister Delegate to the Minister of Industry , Trade , investment and the Digital Economy for SMEs and the integration of the informal sector |
2014 | Mr. Aziz RABBAH, Minister of Equipment, Transport and Logistics Mr. Mohamed Cheikh BIADILLAH, Chairman of the House of Councillors Mr. Aziz AKHANNOUCH, Minister of Agriculture and Fisheries Her Royal Highness Princess Lalla Hasna |
2015 | Mr. Mohamed Najib BOULIF, Minister Delegate to the Minister of Infrastructure, Transport and Logistics |
2016 | Mr. Moulay Hafid EL ALAMY, Minister of Industry, Trade, Investment and the Digital Economy |
2017 | Mr. Moulay Hafid EL ALAMY, Minister of Industry, Trade, Investment and the Digital Economy Mr. Othmane El FERDAOUS, Secretary of State to the Minister of Industry, Trade, Investment and the Digital Economy, responsible for investment |
2018 February | Ms. Mbarka BOUAIDA, State Secretary for Minister of Agriculture, Fisheries, Rural Development and Water and Forest, in charge of Fisheries |
2018 April | Ms. Mounia Boucetta, Secretary of State to the Minister of Foreign Affairs and International Cooperation |
2018 May | Mr. Othmane El FERDAOUS, Secretary of State to the Minister of Industry, Investment, Trade and the Digital Economy, in charge of Investment |
2018 October | Mr. Mohcine JAZOULI, Minister delegate to the minister of Foreign Affairs and International Cooperation, in charge of African Cooperation |
2018 November | Her Royal Highness Princess Lalla Hasna (2018 Goi Peace Award Laureate) |
2019 June | Mr. Moulay Hafid EL ALAMY, Minister of Industry, Trade, Investment and the Digital Economy Mr. Othmane El FERDAOUS, Secretary of State to the Minister of Industry, Investment, Trade and the Digital Economy, in charge of Investment |
2019 August | Mr. Nasser BOURITA, Minister of Foreign Affairs and International Cooperation Mr. Mohcine JAZOULI, Minister delegate to the minister of Foreign Affairs and International Cooperation, in charge of African Cooperation (TICAD7) |
2019 October | His Royal Highness Prince Moulay Rachid (Enthronement Ceremony) |